I started my SEO career back in 1995 when Yahoo was a thing. Back then things were very different in SEO than they are today.

Around 1999 I met two gentlemen who were selling health info eBooks online. I was also very good at designing website and they hired me to develop their niche sites. It was during this time where we all put our heads together and really dug into SEO.

SEO at that point became a way of life. I would often eat, breathe and sleep with search engine optimization on my mind.

I learned that content is more important than most SEOs think. Content is the gas to the Google engine, and it’s important to bring back people to your website. If your content doesn’t have substance or human element, then you have no readers and no conversions.

Today the search landscape is changing faster than anything. But most of the concepts have stayed the same. Stay in your lane, produce quality expert content, be relevant and answer the searchers query.

With all the talk about AI content and ChatGPT and Google Gemini being added to search, it’s an exciting time. We have yet to see what is going to happen.

I was the SEO/Marketing Director For Bullymax.com between 2012 – 2019 where I was able to grow the company by 40% each year. All sales came from online endeavors.

Other stats about me:

I am a platinum author at Ezine articles since 2005.

I also write on medium

Here is my Quora profile.

You can also reach me on Twitter where I am fairly active on a daily basis.