My SEO Experience.
I study SEO on a daily basis and always keep up with new trends & SEO news. SEO is a great lead generation channel, especially when used in conjunction with other channels.
Core SEO Competencies
With over a decade of experience in digital marketing, I’ve established myself as a results-driven SEO specialist who delivers measurable improvements in organic traffic, keyword rankings, and conversion rates. My comprehensive approach combines technical SEO fundamentals with content strategy, user experience optimization, and data-driven decision making.
- Technical SEO: Site architecture analysis, crawlability optimization, schema markup implementation, and site speed enhancement
- Off-Page SEO: Backlink profile management, digital PR outreach, and reputation management
- On-Page SEO: Keyword research and mapping, content optimization, meta tag creation, and internal linking strategy
- Local SEO: Google Business Profile optimization, citation building, and local search visibility enhancement
- Analytics: Advanced Google Analytics implementation, custom reporting dashboards, and conversion tracking
Notable SEO Achievements
Bullymax (High-Performance Dog Nutrition & Fitness Supplements)
- Drove company revenue growth from $300,000 to over $12 million through strategic online sales initiatives
- Scaled organic traffic from 0 to over 266,000 visitors per month through targeted SEO campaigns
- Established and grew Amazon marketplace channel to $500,000 monthly revenue
- Achieved company growth of nearly 200% per year since 2015 through strategic SEO and PPC campaigns
- Reduced PPC/AdWords spend by over 88% while simultaneously increasing PPC sales by nearly 340%
- Led technical SEO implementation that was featured by Yoast, one of the most respected SEO companies worldwide
- Optimized site for mobile resulting in a 24.5% increase in purchase conversion rate as documented in a ConversionXL case study
- Built and managed successful link building campaigns that improved domain authority from 15 to 43
- Successfully migrated Bullymax’s enterprise website to new domain with 97% preservation of organic rankings
